Category: Marketing & PR


Connect Consulting engaged with Titta Jones to come up with a new concept for reception areas. Vizeum (the media agency) wanted a look that was funky and not corporate, in line with their own branding.

Titta Jones from Fabric comments: “Fabric is a supplier of contract textiles specializing in high quality fabrics for contract upholstery, screens and drapery. As a new completely unique product we offer this totally customized solution for contract clients. Yes, like in this amazing Vizeum solution where we worked in collaboration with Connect Consulting, we printed on our standard screen fabric their corporate image on a high quality print and thus give the customer totally unique solution for their reception area”.

“With our advice, Vizeum’s own design and art directors created the artwork to the special specification that is needed for this type of solution. Good planning and skilled upholsterers resulted the final product being very successful. A great example of how corporations can go to the next level in bringing their own message to visitors and own people alike”.

For further information please contact Titta Jones at titta@fabric.ie or 087 2422633

Vizeum Reception

Connect Consulting completes Phase 3 of Bentley Systems Project. Bentley Systems occupy the 2nd Floor in 1 Park Place Dublin 2.

Bentley Systems have gone from 50 staff to over 130 in less than 12 months. The IDA have continued to be successful in attracting companies like Bentley Systems to Ireland.

Connect Consulting continues to work closely with Bentley Systems and looks forward to assisting them in any future projects.

Keywords International a leading Video Game Globalization and Localization company relocated to new premises in the IDA South County Business Park. Their new premises occupies over 1,500 sqm. Previous tenants were S3 Silicone Software.

Connect Consulting was responsible for the refurbishment of the new premises  and ensured a pain free relocation to the new premises for Keywords.

See associated testimonial from Keywords:

To Download PDF. : Keywords International Testimonial

Another article written in todays Irish independent backs up the flexibility of the workforce the flexinbility of the workforce that Greg Bentley Spoke about.

http://www.independent.ie/business/european/crunch-creates-flexible-workforce-1951044.html

Firms will emerge from the recession with a smaller core workforce but more staff on “flexi” arrangements, a leading business group has predicted.

The CBI said a more flexible workforce was one of a number of areas where “fresh approaches” will develop because of the economic downturn.

More financing options will be developed, firms will seek to improve “corporate citizenship” to help attract and keep customers and staff, and companies will re-examine their relationship with suppliers and other organisations such as universities, according to the CBI.

Director general Richard Lambert said: “We may be at the start of a new era for businesses, in which attitudes to finance and to corporate leadership are changed for a generation by the shock of the past two years.

“What we now need is a more balanced, less risky pathway to growth, one in which the short-term returns may be lower, but the long-term rewards for management success will be a lot more sustainable and secure.

“Firms looking to reduce risk and acknowledge their interdependence are seeking more collaborative ways of working through partnerships and joint ventures. Perhaps we will see a flourishing of supply chain finance – in which firms with the largest, most solid balance sheets help finance their smaller suppliers or customers.”

The report was published ahead of the CBI annual conference in London.

In previous posts I spoke about the current climate being extremely advantageous for Foreign Direct Investment to set up in Ireland.

Greg Bentley the CEO of Bentley Systems has reinforced this in an interview written in todays Sunday Business Post.

http://www.sbpost.ie/news/ireland/recession-attracts-major-us-employer-45813.html

The chief executive of a US firm which is creating 150 jobs in Dublin said his company would not be locating in Ireland if it were not for the recession.

Greg Bentley, of Bentley Systems, said that the company had originally discounted Ireland from its plans for an international shared ser vices centre, on account of high costs and the difficulty in hiring qualified people. ‘‘The recession creates capacity for us.

Otherwise we wouldn’t be here,” said Bentley, whose company had revenues of $500million last year.

He said that the scarcity of office space and talented workers in Ireland in recent years had become an ‘‘urban legend’’ outside Ireland.

The firm, which develops software for big infrastructure projects, had shortlisted a number of eastern European countries as potential locations for its new facility.

It was already at an advanced stage in planning when it decided to re-examine Ireland in the light of changing economic conditions, said Bentley.
‘‘While I sympathise with the rising unemployment rate, it is those unemployed who we will be hiring,” he said.

Bentley said that the unemployed people of a generation ago were ‘‘unemployable’’, but that today’s unemployed were the opposite.

‘‘We will be hiring young professionals, including those who may have been involved in the infrastructure-oriented professions, such as architects and engineers.

They have gone through their learning curve and are available to hit the ground running,” he said.

The company rated the positive Irish business environment and labour market as the primary factors in choosing the location, above any other cost considerations.

‘‘Only late in the game did we consider the tax advantages. I regard Ireland’s corporate tax rate as merely signifying its commitment to growth; it’s not the first or second consideration,” Bentley said.

Connect Consulting have assisted Bentley Systems in  setting up their Dublin Office Where they have already hired 35 people and expects to triple this number within six months, before bringing the total number hired to 150 within a year.

It’s easy to moan and groan about the current state of the economy in Ireland. The Irish are generally great a having a good moan! (Travel in a taxi and  you will know what I mean!).

But here is  book written by Will King the man behind the King of  Shaves that gives inspiration to anyone looking at starting their own business, particularly during a recession!

Recession Reads

Will King decided to take on one of the biggest brands in the world in Gillette. It is a market where the only opposition is Wilkinson Sword.

What interested me the most was his approach to marketing and PR. He is always looking for new and inventive ways to market his business.

According to David Merrman Scott (www.davidmeermanscott.com) the rules of Marketing and PR have changed. Will King seems to have a strong grasp of these new rules and it is clearly evident in this book.

It shows what you can do with a vision and persistance and reminds that unless you continue to believe and work hard you goals probably wont happen.

Connect Consulting a contributor with HKR Architects, came  Highly Commended in the 2009 IDI Awards for the Cawley Nea/TBWA Project.

Cawley Nea/TBWA Highly Commended Award

Cawley Nea\TBWA is one of Ireland’s leading Advertising and Media Agencies. They are part of Omnicom group the world’s second largest advertising agency holding companies.

Connect Consulting was appointed to project manage and cost control the refurbishment of 14,000sqft of offices in Rathmines, Dublin.

The brief was to provide Cawley Nea\TBWA with space that would inspire creativity and instead of “home sweet home” had the feeling of “work sweet work”.

Connect Consulting was able to deliver a project that met the tight demands of the budget without losing any of the quality in finish. It is a particularly good time to begin a fit out or refurbishment project as the value in the market is exceptional.

Connect Consulting has taken advantage of this in providing  clients with significant savings.

The project was delivered on a fast track basis. As one floor was being completed the other was occupied.  This meant that careful co-ordination and planning was required so to have as little disturbance as possible.

Cafe and Break out Area

Connect Consulting completes a fitout for Vizeum part of the Aegis Group Plc.  Their new offices are now based in Block 3 of the Harcourt Centre in Dublin 2.

They took space on the 1st floor which was previously occupied by Murex, a financial services company. Vizeum were able to reuse most of the exisitng fitout. With some reconfirguration they were able to create a working space that met with all their requirements.

Connect Consulting had a week to complete the works but through focused procurement they delivered on time and on budget.

Vizeum used a decal on the glazed partitions representing their corporate colours. The detail in it is incredible as you can see from the picutres below.

For more information on Fitout and Project Consultancy contact r.brennan@consultant.com

Vizeum Vinyl Decal - See the Detail

Vizeum Offices - Dublin 2

Vizeum Vinyl Decal - Detail

 

John Reynolds owner of the famed nightclub the “POD” in Dublin has chosen an interesting way of venting his anger at the recent NAMA legislation

A massive banner has been draped over the POD nightclub and at a brief look it looks like a big ad banner for the latest Grand Theft Auto game that has been recently released. On closer inspection you can see its really an anti NAMA banner with reference to a website www.enoughisenough.ie which has an interesting video interview with Peter Mathews.

Apparently Rockstar games gave permission to use its graphics leading me to believe that maybe this is part of a Guerilla Marekting campaign.  Very clever in my opinion.

Grand Theft Nama???

 

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